A cool, underground vibe in the city's fashion district, famous for its renowned, exclusive shopping.

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South of Houston Street.

An abbreviation of ‘South of Houston Street’, Soho is located between Little Italy and Chinatown to the south. This was the artists’ neighbourhood in the 60s and 70s, and boasted some of the city’s most attractive locales. As time went, the area underwent revaluation and the stars moved elsewhere. However, the atmosphere still remains. Today, this is the ‘underground’ district of Manhattan and, although it is an exclusive, pricey neighbourhood to live it, it has preserved its cool vibe, making it one of the most popular areas in the city. The streets are lined with trendy shops, old record stores, and a vast array of clothes shops, making it one of the most prestigious shopping districts. We recommend wandering through these streets to soak up the flavour of the neighbourhood. You will also find a handful of decently priced restaurants and cafés, to sit at and relax while you watch the world go by.

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